Does putting pressure on Medical representatives bring sales in the long run?

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For any Pharmaceutical Company to thrive in the long run, what is majorly required is sales. The particular designation who is responsible for sales is Medical Representative (MR). But the question here is Does putting pressure on Medical representatives bring sales in the long run? This is the most common practice of the present time […]

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Top 12 Issues with Medical Representatives

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How to be a successful medical Representative Introduction Medical representatives play a crucial role in the healthcare industry. They bridge the gap between pharmaceutical companies and healthcare professionals, ensuring that important medications and treatments reach the right hands. However, like any profession, being a medical representative comes with its fair share of challenges. In this […]

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Understanding the Vital Role: The Job Description of a Medical Representative

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Everyone wants to enter into any profession, the main thing is to understand the job description. The same is the case with medical representatives. So let us understand the role of the job description of medical representative. In the dynamic and ever-evolving field of healthcare, there are numerous professionals working behind the scenes to ensure […]

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Why Doctors are Wary of using Generic Drugs in India?

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What is the difference between Generic and Branded medicine? Generic medicines and brand-name medicines share the same active ingredient, but other characteristics, such as colours and flavourings, that do not affect the performance, safety, or effectiveness of the generic medicine, may be different. So, if there is not any major difference between Generic and Branded medicines […]

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The Evolving Role of Medical Representatives: Navigating Modern Healthcare in this Digital Age.

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“Adapting to pixels while preserving the human touch, medical representatives are the conduits of care in the digital age, bridging innovation with compassion.” – Anonymous. In an era marked by unprecedented technological advancements, every facet of society is experiencing transformation, and the field of medicine is no exception. One of the most notable changes in […]

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The Missteps of Management: Hindering Company Progress

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Introduction In today’s rapidly evolving business landscape, effective management is critical for a company’s success. The role of management extends beyond making decisions; it involves guiding, inspiring, and nurturing the organization towards growth and progress. However, in many instances, management can be a double-edged sword, capable of either propelling a company to new heights or […]

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Why most of successful medical representative fail to perform as First Line Manager?

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Usually, it is commonly seen in Pharma Industry that many successful medical representatives hardly perform, when they got elevated as First Line Mangers. The transition from a successful Medical Representative (MR) to a first-line manager in the pharmaceutical or medical industry can be challenging for several reasons. While it’s essential to remember that individual experiences […]

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